Prof. I. Murali Krishna Rao of Management Faculty, Andhra University has addressed the officers of Dredging Corporation of India Limited, Visakhapatnam on the topic “PHILOSOPHIES OF MARKETING”. Mr. M.S. Rao, HOD-Marketing and Operations, DCI, welcomed the gathering.
Shri S.Vasudeva Rao, IPS, Chief Vigilance Officer of DCI who presided over the meeting mentioned the need for greater marketing research and better communication with customers. Prof. I. Murali Krishna Rao in his address emphasized the need for continuous creation of positive demand in dredging , so that cost effective services can be rendered to clients. He has drawn the attention of the members to the need for commitment to quality as the reputation of a company spreads far and wide through satisfied customers.